Reinventing the profession: Workshop with AAA



The dogmas of the quiet past are inadequate to the stormy present.
The occasion is piled high with difficulty, and we must rise with the occasion.
As our case is new, so we must think anew and act anew.
We must disenthrall ourselves, and then we shall save our country.

One hundred and fifty years ago, Abraham Lincoln asked Congress “can we all do better?” Six years into a major financial crisis, the American Accounting Association’s annual meeting in Anaheim is about “brilliantly disguised opportunities.” ICAEW’s AuditFutures initiative offers a fresh and radical approach to innovation to re-energize a global discussion about the future of the profession.

Innovation is not easy.

It means doing things people find difficult. It means challenging obvious assumptions.  The greatest challenge to innovation is common sense. This is why discussions about the profession often turn into gloomy debates influenced by pessimistic arguments, focused on problems and obstacles. Instead, we want to have a conversation that unveils our aspirations and inspires fresh thinking about the opportunities ahead.

We want to look at the heart of the profession.

The AAA annual meeting is a perfect opportunity to ask key questions about the role of educators. What is it that we need to do in order to make the profession appealing to the young generation? How do we inspire them to join and stay in the profession? The role of education is to attract people with diverse perspectives and to mobilise the voices of students that are essential in framing and advancing the profession in 21st century society.

To address the question of education is to address the roots of the audit profession and its essential role in attracting and retaining talented people.

We are delighted to have the opportunity to engage with the accounting academy through the AAA and we invite you to take part in a bigger movement to reinvent the profession!

Our ‘Reinventing the Profession’ session will bring together diverse perspectives and challenging questions in a highly participatory workshop. There won’t be powerpoints and presentations, instead, we will engage in an interactive discussion facilitated by Henry Irving and Richard Spencer of ICAEW and insights from Arnold Schilder (IAASB), John Thornton (Azusa Pacific University), Michael Minnis (University of Chicago Booth School of Business), Roger Martin (University of Virginia) and Stephen Chipman (CEO of Grant Thornton).

To facilitate a challenging discourse, we will hear inspirational voices and perspectives of students. They will share their concerns and ideas around the future of their profession and what they see as the role of education in achieving their visions.

Our open-inquiry approach will challenge the assumptions, values and attitudes that we hold and build an understanding how the accounting academy can build bridge between students’ aspirations and practice.

We invite you to a conversation worth having.

Reinventing the Profession: At-Large Session 6.06AAA-flyer

American Accounting Association
2013 Annual Meeting
Marriott Anaheim, Lobby Level
Room: Platinum 5

Tuesday, 6 August, 4:00- 5:30 pm

To download and share our flyer, please click on the thumbnail image.